One brushstroke: the sumi-e behind our labels

Close-up of the hand-painted sumi-e label on Ee Sanje

Before there was a bottle, there was a brushstroke.

Every Sakkat Kathe label is painted in the spirit of sumi-e, the Japanese art of ink painting, which grew out of Chinese ink-wash painting. It follows a few simple ideas. We borrowed three of them.

Paint the feeling, not the detail

A sumi-e painter doesn't draw every leaf. A few strokes of ink are enough to show a whole bamboo grove, and the wind moving through it. Our labels work the same way: a winding road into the sunset for Ee Sanje, a closed eye and a string of jasmine for Kannalle Kathe. Not the whole story, just its feeling.

Leave room for the viewer

Much of a sumi-e painting is empty paper. That space isn't missing anything. It's where your imagination walks in. A scent does exactly this. It never shows you the memory; it hands you one stroke of it, and you fill in the rest.

One stroke, no corrections

In sumi-e, a stroke isn't painted over. You make it once, with your whole heart. The best moments happen that way too, only once. So each of our perfumes has one painting, one feeling, and its name beside it in Kannada alone.

Next time you hold the bottle, look at the white space around the painting. That's where your kathe goes. See all six labels →